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	<title>Comments on: Politicians and Social Media</title>
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	<link>http://social-media-optimization.com/2006/09/politicians-and-social-media/</link>
	<description>Merging of Traditional Media, SEM and Social Marketing</description>
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		<title>By: Michael Brito</title>
		<link>http://social-media-optimization.com/2006/09/politicians-and-social-media/comment-page-1/#comment-87</link>
		<dc:creator>Michael Brito</dc:creator>
		<pubDate>Mon, 02 Oct 2006 05:35:54 +0000</pubDate>
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		<description>Great post. I have been meaning to write about this for the last couple of weeks.  While I do think it is important for politicians to use social media to get their message to the masses, I don&#039;t think it will make or break a political campaign.  I can&#039;t remember where I read this, but historically, even the candidate who spends the most money in a campaign isn&#039;t always guaranteed a victory.  Dean is one example. The DNC knew he wasn&#039;t going to win because he just didn&#039;t relate to the American people; yet they continued to raise millions of dollars (all of which wasn&#039;t spent).  Most of that money probably went to the Kerry campaign.</description>
		<content:encoded><![CDATA[<p>Great post. I have been meaning to write about this for the last couple of weeks.  While I do think it is important for politicians to use social media to get their message to the masses, I don&#8217;t think it will make or break a political campaign.  I can&#8217;t remember where I read this, but historically, even the candidate who spends the most money in a campaign isn&#8217;t always guaranteed a victory.  Dean is one example. The DNC knew he wasn&#8217;t going to win because he just didn&#8217;t relate to the American people; yet they continued to raise millions of dollars (all of which wasn&#8217;t spent).  Most of that money probably went to the Kerry campaign.</p>
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		<title>By: Social Media Optimization &#187; Will YouTube Be The Attack Dog of American Politics?</title>
		<link>http://social-media-optimization.com/2006/09/politicians-and-social-media/comment-page-1/#comment-81</link>
		<dc:creator>Social Media Optimization &#187; Will YouTube Be The Attack Dog of American Politics?</dc:creator>
		<pubDate>Fri, 29 Sep 2006 02:48:25 +0000</pubDate>
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		<description>[...] After my earlier post this week about Politicians and Social Media I received an email asking whether I thought that candidate ads that are run on YouTube would be subject to the same laws that govern television ads? And it is a great question. Currently the social networks seem to be free of any sort of government regulation and oversight as far as political ads are concerned. Slate had a great article last month on the impact that YouTube played in the Lieberman-Lamont race in Connecticut. [...]</description>
		<content:encoded><![CDATA[<p>[...] After my earlier post this week about Politicians and Social Media I received an email asking whether I thought that candidate ads that are run on YouTube would be subject to the same laws that govern television ads? And it is a great question. Currently the social networks seem to be free of any sort of government regulation and oversight as far as political ads are concerned. Slate had a great article last month on the impact that YouTube played in the Lieberman-Lamont race in Connecticut. [...]</p>
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