Comments on: Social Media Optimization for Newspapers http://social-media-optimization.com/2006/09/social-media-optimization-for-newspapers/ Merging of Traditional Media, SEM and Social Marketing Fri, 30 Jul 2010 12:26:52 -0600 http://wordpress.org/?v=2.9.2 hourly 1 By: David Wilson http://social-media-optimization.com/2006/09/social-media-optimization-for-newspapers/comment-page-1/#comment-11 David Wilson Thu, 07 Sep 2006 01:05:48 +0000 http://social-media-optimization.com/2006/09/social-media-optimization-for-newspapers/#comment-11 Good comment Jason. Would you consider boston.com a newspaper though or a Boston area web portal? I agree that sports portals (add ESPN to your example) have done a terrific job integrating social aspects into their content. Outside of music and technology, sports is probably the best example of how to successfully use social media today. Good comment Jason. Would you consider boston.com a newspaper though or a Boston area web portal?
I agree that sports portals (add ESPN to your example) have done a terrific job integrating social aspects into their content. Outside of music and technology, sports is probably the best example of how to successfully use social media today.

]]> By: Jason http://social-media-optimization.com/2006/09/social-media-optimization-for-newspapers/comment-page-1/#comment-10 Jason Wed, 06 Sep 2006 20:39:27 +0000 http://social-media-optimization.com/2006/09/social-media-optimization-for-newspapers/#comment-10 Its interesting that Tom Mohr pointed out the dearth of online innovation in newspapers, particularly recruitment, automotive, and classifieds, but what about sports? Boston.com for example, while certainly not innovative, would seem to be a good exampe of newspaper innovation in the sports sphere, integrating traditional content with blogs (both in-house blogs as well as links tagged linking), messageboards, video, journalist Q&A's, and partnerships with sites such as bostondirtdogs.com. This not only applies to sports-specific content, but business news content as well. Wouldn't this seem to be a transition towards more social media? Its interesting that Tom Mohr pointed out the dearth of online innovation in newspapers, particularly recruitment, automotive, and classifieds, but what about sports?

Boston.com for example, while certainly not innovative, would seem to be a good exampe of newspaper innovation in the sports sphere, integrating traditional content with blogs (both in-house blogs as well as links tagged linking), messageboards, video, journalist Q&A’s, and partnerships with sites such as bostondirtdogs.com.

This not only applies to sports-specific content, but business news content as well. Wouldn’t this seem to be a transition towards more social media?

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