Comments on: Building a Social Media Marketing Campaign

By: Mike Schinkel

Mike Schinkel — Sun, 15 Jul 2007 20:16:40 +0000

>> Open-ended campaigns with no end date, or campaigns that end when the money runs our are rarely successful.

This seems counter-intuitive to me. Can you explain why you say this? Can you give examples pro and con? Is it the open-endedness that causes failure, or the types of campaigns used that don’t leverage the open-endedness?

By: Building A Social Media Marketing... [Social Media @ Ectio.us]

Building A Social Media Marketing... [Social Media @ Ectio.us] — Tue, 05 Jun 2007 06:00:38 +0000

[...] Link From social-media-optimization.com [...]

By: David Wilson

David Wilson — Sun, 14 Jan 2007 18:38:05 +0000

I certainly think so Halina. Social marketing is not just Digg and MySpace. It does present the opportunity to engage in a two-way conversation with customers that provides value to the network as a whole. Look and see for example how the Inc. 500 are using social media
http://social-media-optimization.com/2007/01/inc-500-and-the-social-media-revolution/

By: Halina Goldstein

Halina Goldstein — Sat, 13 Jan 2007 00:00:21 +0000

The question that arises in me is this:
Can targeting social networks for the marketing purposes be done in such a way that it not only takes advantage of the network but also provides value, contributes, adds to the social media?

What do you think?

Greetings

Halina

By: PR Communications

PR Communications — Thu, 04 Jan 2007 04:10:35 +0000

Discovering Which Social Media and Web 2.0 Tools And Websites Customers Prefer To Use To Connect With Other People In Their Community …

It is often cited that companies should join the blogosphere because that is where their customers and audience are publishing content. Is that always true? During the process of researching my book, “Strategies and Tools for Corporate Blogging,” t…

By: Internet Marketing » Blog Archive » Building a Social Media Marketing Campaign

Wed, 03 Jan 2007 04:39:37 +0000

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