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	<title>Comments on: Orbitz Improves Social Media Features</title>
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	<description>Merging of Traditional Media, SEM and Social Marketing</description>
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		<title>By: &#187; Social Media is the future for the travel industry - Social Media Optimization</title>
		<link>http://social-media-optimization.com/2007/10/orbitz-improves-social-media-features/comment-page-1/#comment-23187</link>
		<dc:creator>&#187; Social Media is the future for the travel industry - Social Media Optimization</dc:creator>
		<pubDate>Thu, 06 Dec 2007 21:03:05 +0000</pubDate>
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		<description>[...] I have written previously how Orbitz was using social media here and here. Social media is a little easier fore resorts and hotels to grab a hold of than it is for airlines because airlines tickets are more of a commodity product that is very price sensitive. [...]</description>
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