Comments on: Selling Social Media

By: How to Really Sell Social Media

How to Really Sell Social Media — Wed, 20 Feb 2008 16:49:34 +0000

[...] How to sell social media to your boss – Ebizz by Chris Salazar How do Social Networks applications incorporate the ladder of engagement? – Beth’s Blog How to sell the value of social media to your boss – Rohit Bhargava – Influential Marketing Blog Web Strategy: How to Measure your Social Media Program – Web Strategy by Jeremiah 10 Reasons Why Social Media Marketing Sucks – Collective Thoughts – Andy Beard Selling Social Media – Social Media Optimization var OutbrainPermaLink=”http://nowsourcing.com/blog/2008/02/20/selling-social-media/”; var OB_demoMode = false; if ( typeof(OB_Script)!=’undefined’ ) OutbrainStart(); else { var OB_Script = true; var str = “”; document.write(str); } Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. [...]

By: Glen Allsopp

Glen Allsopp — Sat, 24 Nov 2007 09:35:52 +0000

Social media marketing is not simply linkbating to sites like Digg. It is about delivering your content to your customers how they want to receive it. That could be via blogs, video or community based sites. It is about engaging in a two-way conversation with your customers.

I think thats a great point and something a lot of people still havn’t managed to grasp, even people who call themselves ‘social media marketers’

By: kelvin newman

kelvin newman — Wed, 21 Nov 2007 17:07:52 +0000

It’s a tough sell at times but for the companies willing to take the risk theres some pretty big rewards while it’s still pretty uncompetitive.

I think the period now will be seen a bit like the glory days of PPC, when it was easy to get roi and bid inflation wasn’t a worry

By: Search Engine Marketing » Selling Social Media

Search Engine Marketing » Selling Social Media — Mon, 19 Nov 2007 11:11:26 +0000

[...] – Social Media Optimization wrote an interesting post today on Selling Social MediaHere’s a quick excerpt I have written before about how a lot of senior managers do not understand social media. So I was not surprised to read in BtoB Online that small business owners are confused about web 2.0 also. The survey of 338 business executives at companies with fewer than 500 employees showed that there is still a large education gap when it comes to social media marketing. For example asked why they do not have a company blog , the top reason cited for nonuse was “don’t see its value” (57%), followed b [...]