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	<title>Comments on: Adding Chat To Social Networks</title>
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	<link>http://social-media-optimization.com/2008/04/adding-chat-to-social-networks/</link>
	<description>Merging of Traditional Media, SEM and Social Marketing</description>
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		<title>By: Social Media Gets You Free Shipping &#8212; Social Media Mom</title>
		<link>http://social-media-optimization.com/2008/04/adding-chat-to-social-networks/comment-page-1/#comment-46102</link>
		<dc:creator>Social Media Gets You Free Shipping &#8212; Social Media Mom</dc:creator>
		<pubDate>Wed, 07 May 2008 12:07:10 +0000</pubDate>
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		<description>[...] Not only does live chat help meet the human primal need that once drove people to the town square but it gives the consumer a chance to benefit in ways that otherwise might not be possible&#8230;&#8230;.. &#8220;One of the most overlooked uses of live chat is to see if there are any free shipping coupons from that retailer. I was recently shopping on the Lands End web site and I didn’t want to pay for shipping. So I asked the live chat agent if there were any Lands End free shipping codes. She said that there wasn’t, but if I signed up for their newsletter she would give me free shipping on my order.&#8221; [...]</description>
		<content:encoded><![CDATA[<p>[...] Not only does live chat help meet the human primal need that once drove people to the town square but it gives the consumer a chance to benefit in ways that otherwise might not be possible&#8230;&#8230;.. &#8220;One of the most overlooked uses of live chat is to see if there are any free shipping coupons from that retailer. I was recently shopping on the Lands End web site and I didn’t want to pay for shipping. So I asked the live chat agent if there were any Lands End free shipping codes. She said that there wasn’t, but if I signed up for their newsletter she would give me free shipping on my order.&#8221; [...]</p>
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		<title>By: Dan Thornton</title>
		<link>http://social-media-optimization.com/2008/04/adding-chat-to-social-networks/comment-page-1/#comment-41160</link>
		<dc:creator>Dan Thornton</dc:creator>
		<pubDate>Wed, 16 Apr 2008 13:52:13 +0000</pubDate>
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		<description>Chat functionality isn&#039;t new, and can be added to any website by existing services.

What needs to happen is an evolution of chat to take on elements of status updates on Facebook/Twitter, and also Instant Messaging. 

Part of the attraction of Facebook/Twitter is that you can participate in a conversation without a real time commitment, and something that can offer elements of that, combined with the benefits of realtime chat, would be a winner in my opinion.</description>
		<content:encoded><![CDATA[<p>Chat functionality isn&#8217;t new, and can be added to any website by existing services.</p>
<p>What needs to happen is an evolution of chat to take on elements of status updates on Facebook/Twitter, and also Instant Messaging. </p>
<p>Part of the attraction of Facebook/Twitter is that you can participate in a conversation without a real time commitment, and something that can offer elements of that, combined with the benefits of realtime chat, would be a winner in my opinion.</p>
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