It appears the hockey growth phrase of Twitter is over.
Twitter’s international traffic has flattened. Twitter saw 60.3 million unique visitors in November compared to 58.3 million unique visitors in October. That translates into an increase of only 3.5%,
Here in the U.S. the news is even worse. Twitter’s November U.S. traffic rose by a little over 100,000 visitors, to 19.37 million unique visitors after seeing a 8 percent decline in traffic in October.
The flattening of Twitter’s growth rate can be seen in this chart from TechCrunch
Read more... (189 words, 1 image, estimated 45 secs reading time)
Last week I had the opportunity to beta test a cool new product from Flowtown. By entering in someone’s email address into the Flowtown system you can find out who a person is: their name, age, gender, occupation, and location.
The cool feature is that Flowtown also lets you know the social media profiles that are attached to that email addres. So you canfind out whether a prospect/customer is on Facebook, Linkedin, MySpace, etc and so can tailor a campaign specific to them.
Last week I spoke with Ethan Bloch, co-founder of Flowtown to learn more about their company and product and this is part of that conversation Read more... (517 words, estimated 2:04 mins reading time)
Evan Carmichael just came out with his Top 50 SEO Posts of the Year and our post on Don’t Forget Search made his list. Certainly an honour considering some of the other great posts that Evan has on the list.
For those of you not familiar with this site here are some details:
EvanCarmichael.com is the Internet’s #1 resource for small business motivation and strategies. With over 450,000 monthly visitors, 4,650 contributing authors, and 78,000 pages of content no website shares more profiles of famous entrepreneurs and inspires more small business owners than EvanCarmichael.com.
Permanent link to this post (96 words, estimated 23 secs reading time)
If your target demographic is college students, there is no better way to reach this group that through Facebook.
According to the “American College Students Survey” Facebook is not only the overwhelming favorite social networking site (SNS) among college students; it may rapidly become the only SNS that matters, according to research by Anderson Analytics.
Among seven leading social networking sites ranked by college students in the Anderson Analytics 2009-2010 GenX2Z American College Student Survey conducted this fall, Facebook was viewed as “cool” by a whopping 82% of males and 90% of females. All other SNS’ were deemed “lame” by significant percentages of both male and female collegiate users. In particular, MySpace–the granddaddy of SNS’–was considered “lame” by the largest portion of college students (31%). Read more... (337 words, 1 image, estimated 1:21 mins reading time)
Social media has transformed itself in the last 2 years from blogs and forums to Facebook and Twitter. But I see another transformation unfolding in social media as the video market is poised explode.
By video I do not mean repurposing commercials on YouTube. Video is producing original content for the web.
In recent months we have seen an explosion in demand for .TV domain names major professional sports leagues and sports network ESPN have started to acquire of develop .TV domains. For example look at: Read more... (365 words, estimated 1:28 mins reading time)
Great article on social media and Ashton Kutcher in Fast Company. Within the article, Fast Company discusses two successful social media campaigns that Kutcher’s social media agency have been involved in.
Twitter Campaign
Kutcher was working with a small organization called Malaria No More on getting people to help them get malaria nets to people in need.
The campaign started with siple twitterable message’s from Kutche – “Every 30 seconds, a kid dies of malaria. Nets save lives” — and an affordable call to action: $10 buys a net.
The goal was to drive people to Malaria No More web site to donate. Read more... (372 words, estimated 1:29 mins reading time)
This is a preview of
Examples of Successful Twitter and Facebook Campaigns
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Read the full post (372 words, estimated 1:29 mins reading time)
