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Following the Tweeter: Using Twitter Analytics to Improve Your Social Media Presence

Twitter, although it only asks its users to post short messages of 140 characters or less, remains elusive to a lot of businesses with a social media presence. However, the website passed 500 million users last June, so the land of direct messages and retweets will become harder to ignore. By analyzing some basic statistics […]

Posted By: BrandonLaughridge
Post Date: May 1, 2013
Categories:  Blog,
Climb Down from Olympus: Positive Customer Interactions in the Social Media Age

This post is provided by Dustin Verburg, a writer and musician based in Boise, ID. Dustin writes about social media strategies, the human side of SEO and internet ethics. He writes for Page One Power, a link building firm that focuses on relevancy and transparency. Dustin is also eternally grateful for this NHL season, even in […]

Posted By: BrandonLaughridge
Post Date: January 23, 2013
Social Media Becoming a Dominant Part of Marketing Strategies Throughout the Internet

  Businesses are seeing social media as a more significant part of their marketing strategy than they did in the past, partially because of the numerous ways that social media can be utilized. In the last few years a frenzy of both SEO innovation and social media marketing has been in seen in Internet marketing […]

Posted By: BrandonLaughridge
Post Date: September 26, 2012
4 Steps to Measure Social Media ROI

According to a new study on social media ROI by Awareness, a social media marketing software company, 57% of companies say that measuring the ROI of social media is their biggest challenge. Many businesses struggle to measure ROI because they didn’t create their social media presence with ROI in mind. Measuring results is an afterthought. They […]

Posted By: BrandonLaughridge
Post Date: September 25, 2012
Categories:  Blog,
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How Social Networking Can Change Your Business

If you are a new or growing business owner, you may be at a standstill when it comes to your clientele. You can advertise in newspapers and on local billboards, but the majority of your customers are going to be online. This is why  social media networking  is increasing popular among new and budding business […]

Posted By: BrandonLaughridge
Post Date: August 24, 2012
Categories:  Blog,
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