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News would tell you that even the most famous, billion-dollar companies are not exempted from reputation disasters. The flip side of this revelation: if anyone can be struck with reputation hazards, anyone can also dodge it. Author and chief executive of Trackur Andy Beal published a book to help businesses build a better reputation in […]

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Post Date: January 19, 2015
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One of the prerequisites to become a LinkedIn all-star user is to affiliate with as many diverse groups as possible. Groups are the ultimate resources in the LinkedIn universe. These affiliates can unlock doors of opportunities for a user to help them find out hiring companies and offer sound job application advice. Which Group Should […]

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Post Date: January 16, 2015
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Social signals and search engine optimization – for many years these are two separate concepts. There are different set of methods used to optimize search engine rankings and there are distinct strategies involving social media optimization. But as internet marketing pan out with the proliferation of online businesses, the line separating these two is becoming […]

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Post Date: January 11, 2015
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What started out to be a haven for the arts-inclined is now churning out impressive signals and ads impressions for businesses. Pinterest reports that it is often contacted by small and big business establishments alike to report that they have changed their marketing and product strategies because of helpful insights they gleaned from the network. […]

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Post Date: January 5, 2015
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When social media dominated the life of average internet users, it also infiltrated the world of Pay per Click advertising. Now, marketers are asking for ads coming from Facebook and LinkedIn before they consider Google AdWords. This is a significant paradigm shift in the world of advertising, particularly in PPC. Nowadays, advertisers and domain owners […]

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Post Date: December 30, 2014
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