It’s been about one week since the mandatory transition for all Facebook pages for brands to the new Timeline format, and for many marketers, this change can throw a monkey wrench into a steady and reliable online presence. Once you get beyond the … [Continue reading]
Facebook Timeline: Features to Optimize Engagement with Facebook Fans
Posted on April 10, 2012 Written by 9 Comments
It’s been about one week since the mandatory transition for all Facebook pages for brands to the new Timeline format, and for many marketers, this change can throw a monkey wrench into a steady and reliable online presence. Once you get beyond the … [Continue reading]
Fortune 500 Companies Still Slow To Embrace Social Media
Posted on November 10, 2011 Written by 27 Comments
Surprisingly data from a University of Massachusetts Dartmouth Center for Marketing Research study that shows while many of the Fortune 500 companies are using Facebook, Twitter and corporate blogs, that usage has not grown in the last 12 … [Continue reading]
What People Don’t Become Fans Of Your Page Or Brands
Posted on November 2, 2011 Written by 42 Comments
Companies seem to be in an arms race these days to get people to “like” their Facebook page, as they hope to win more social media fans. Interestingly a new study from a June 2011 study from ExactTarget, “Subscribers, Fans and Followers: … [Continue reading]
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